Specific Needs. Simple Solutions.

Beautiful blonde hair without the brassiness, guaranteed.* Redken knows that no two blondes are alike so we offer customizable haircare products for natural blondes and blonde color-treated hair to bring out the best in every blonde bombshell. Blonde Idol with the exclusive Kera-Bright System balances, brightens and beautifies to keep your blonde hair brilliant and idol-worthy between salon visits.

*Blonde Idol Custom-Tone daily conditioner for cool or platinum blondes

Blow Dry: Styling Products

Redken’s Blow Dry hairstyling products protect hair from the heat of blow drying extending products to make your perfect blow out last.

Cerafill Hair Thinning Solutions offers a range of thinning products for fine to thinning hair. All Cerafill thinning hair solutions products are safe for color-treated and chemically treated hair.

Color Extend Magnetics is a line of sulfate-free haircolor protection products that captures salon fresh vibrancy with next generation haircolor care technology. Color Extend Magnetics secures color-treated hair with maximum vibrancy and alluring shine.

Color Extend

The Color Extend line of haircare products for color treated hair includes shampoos, conditioners and treatments dedicated to the care and protection of color treated hair. Color Extend protects color treated hair from fading and leaves hair shiny and radiant.

Color Rebel

Shake, twist, play… Bring out your inner rebel with temporary color! Color Rebel hair makeup lets you change your look in a minute.

Winner of the 2014 American Salon Best Curl Line award, Curvaceous is a collection of curly and wavy hair care and styling products specially formulated to bring out the best in every curl. Redken’s exclusive Curl Memory Complex and the Interlock Protein Network (IPN) strengthen and moisturize hair and reactive curls and waves for increased manageability, frizz control and amazing shine.

Extreme strengthening products give damaged hair the strength it needs to help prevent hair breakage and damage. Extreme infuses hair with proteins and can reduce hair breakage by up to 75% with the combined use of Extreme Shampoo, Extreme Conditioner, and Extreme Anti-snap.

Redken Frizz Dismiss anti-humidity, smoothing haircare products offers the first-ever Frizz Protection Factor (FPF) with 4 levels of smoothing. Frizz Dismiss offers heat and humidity protection with a sulfate-free, sodium chloride-free cleansing system. It is safe for chemically straightened hair. Frizz Protection Factor (FPF), the first-ever professional scale, allows you to choose protection from frizzy hair based on hair type and humidity level.

Get the volume you want, when you want it, with two volumizing hair care collections that help you go big or go beachy. High Rise Volume creates polished lift for a big, voluminous hairstyle that rises above the rest. Beach Envy Volume gives you gorgeous, loose wavy hair with amazing body and soft texture… no sand required. Great for fine/flat hair or all hair types.

Genius Wash Cleansing Conditioner co-washes provide moisture replenishment, manageability, and color radiance. Available in three gentle formulas by hair type, Genius Wash works ingeniously with your favorite shampoo so hair is always clean but never over-washed.

All Soft

Award winning Redken All Soft products offer haircare for dry and brittle hair. All Soft provides 15 times more hair conditioning* adding hair moisture. Argan oil delivers softness to hair leaving hair more manageable and shiny.


Diamond Oil

Diamond Oil hair oil treatment products by Redken provide oil solutions for dull, damaged, medium to coarse hair. Containing silicone-free blends of oils that strengthen hair from the inside out.

Fashion Collection

Redken Global Creative Director Guido is the fashion world’s most visionary stylist and the creative force behind the runway’s most iconic hairstyles. He created four must-have hairstyles for fashion’s top designers: volume, braids, pixies and metallic effects. Now, you can get the looks with the four runway-ready, fashion week hair styling products in the Redken Fashion Collection.


Cream-paste hair styling products to sculpt your hair with a smooth finish so you can achieve any style.


Versatile range of professional hairsprays that are fast-drying professional give volume, hold curls, and add texture & vitamins to hair.


Peel. Heat. Treat. This weekly fortifying mask delivers deep conditioning to restore hair’s healthy look and feel.

Heat Styling

Heat protectant hair styling products that protect hair from the damage of heat styling tools and lock in shine and smoothness for a long-lasting finish

One United

Powerful anti-dandruff hair care products with pyrithione zinc, a highly effective anti-dandruff ingredient that helps reduce flaking, irritation and itching. Leaves scalp hydrated, clarified and relieved and hair shiny, light and airy.


A complete shine collection with product that defy’s frizz while adding clean definition for all hair types. These hair shine treatment & sprays are specially formulate to provide a natural super glam shine to hair.


Anti-frizz hair smoothing products that reduce frizz, volumize, strengthen, and leave hair with shine and a smooth finish


A complete line of exclusive texturizing hair styling products that separate and define for runway-ready styles. From hair waxes to pastes and gels, each of the texturizing hair styling products is tailored to specific hair and styling needs.


This volumizing hair styling product line boosts body for fashionable, full-volume looks.